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Known as ‘The Prophet of Habit-Forming Technology’, Nit Eyal is a consultant, writer and teacher, as well as tech company founder and author. He has previously taught at Stanford Graduate School of Business,
teaching about the relationship between psychology, business and cutting-edge technology. His book, Hooked: How to Build Habit-Forming Products is a best seller, and he has been featured in several prominent blogs, journals and websites, including Psychology Today, The Harvard Business Review and TechCrunch.