Join a panel of industry experts in innovation to help demystify three fundamental elements of business innovation 

 

“You can’t solve a problem on the same level that it was created. You have to rise above it to the next level.”

Albert Einstein  

 

Innovation is essential to stay relevant in a rapidly changing world.  

But innovation isn’t just a spark or idea that comes from nowhere. It’s a complex and disciplined approach to assessing problems, needs and wants of a business, customer or client.  

In this unique 60 minute masterclass, you will gain valuable insights from industry experts on these three fundamental elements of business innovation:

• Design Thinking 
• Customer Experience 
• Business Model Innovation   

 

DESIGN THINKING: 

Design thinking is a process for creative problem solving, and it’s all about focussing on the people you’re creating your products and services for. Design thinking has resulted in an electric toothbrush with on-the-go USB charging, skateboarders helping to design a sports shoe for skateboarders, and an aged-care food service asking chefs to observe their food preparation – as a few examples.   

Discover your biggest opportunity. Identify problems worth solving by investigating root causes and surface assumptions.  

Panellist: Stephen Rutter, Founder The Scale Institute 

 

CUSTOMER EXPERIENCE:

A 2020 Forbes survey shows 96% of customers will leave a business because of bad customer service. And increasingly you’ll come across the “Now Customer” - someone who expects to get what they want almost immediately. More than ever, it’s important to create a low-friction customer experience.  

Learn to create an ideal experience for your customers. Understand your customer’s needs and the market trends that provide real value. 

Panellist: Ben Grozier, Co-Founder and CEO, ClassCover  

 

BUSINESS MODEL INNOVATION:

Harvard Business Review says business model innovation is about changing key decisions that collectively determine how a business earns its revenue and manages its costs and risks. 

The good news is that such changes to your business model may be invisible to the outside world, so it brings advantages that are hard to copy.  

Prototype your renewed business model. Generate ideas in line with the strategic vision and environmental trends of an organisation 

Panellist: Matt Tice, Chief Executive Officer, Insurgence 

 

INCLUSIONS

Part of our Time for Transformation series, this virtual masterclass will include:

• 1 x 60-minute interactive session with 3 industry experts, moderated by CEO of The Executive Connection
• Q&A and breakout rooms with proven industry experts

 

THE FUTURE IS HERE. THE TIME FOR TRANSFORMATION IS NOW. JOIN US

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Who Should Attend

Information packed and highly practical, this masterclass series is a must-attend for:

• CEOs and high performing teams 
• Business leaders/ heads of department 
• Entrepreneurs and business owners
• Anyone looking to increase their knowledge of business innovation